In the age of low-cal low-carb fare, it looks like fried chicken is alive and well in Austin, Texas!
Pentagram recently posted a spread about the brand they’ve developed for Lucy’s Fried Chicken and it’s a fun mix of vintage style and contemporary design. I love the simple script logo and the accompanying monogram (in the shape of an egg, of course). The color scheme, too, is just vibrant enough to be fun and casual.
Lots of other images at the link!