PACKAGING | Granny’s Secret

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The design of these labels for Granny’s Secret (based in Serbia) are understated and delicately done. But, it is the integration of the die-cut label with the custom jar shape that I find particularly lovely.

These design solutions are evidence that one can make a strong visual impact – that stands out from competitors – using something other than a vibrant color palette. Indeed, these labels allow the products to stand on their own and beckon to the consumer.

Check the link for some nice close-ups of the details of the labels and glass packaging.

*camille

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