PACKAGING | “löffle mich!” Cakes In Jars

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In the age of specialty, gourmet baked goods (have you been to your local cupcake shop lately?), it’s always a treat to see how something old (cake!…) is made new again with unique packaging (…in jars!).

These Austrian treats offer a new way to enjoy a single serving of cake, nicely contained in a colorfully labeled glass jar. There’s even a petite wooden spoon affixed to the outside for immediate enjoyment.

I wonder if this will catch on in the States…? Only time will tell!

*camille

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