Quick post: The venerable Allan Peters had Neil Stevens’ work posted at his site and I thought I would share it here too. Stevens’ colorful posters are minimalist, but each thoughtful details and a color palette that brings the concept to life.
Below are a few samples, but many more images can be found at the link!
In one of those cherished projects where the designer(s) get to overhaul more than just a logo, Watergate Bay Hotel hired Pearlfisher to revamp everything from corporate stationary to exclusive product packaging. The use of a clean, contemporary hand-drawn logotype and other illustrations give the hotel a fresh and casual feel that welcomes visitors looking for some R&R.
The overall effect of the collection of pieces is cohesive, pleasant, and no more complicated than it needs to be.
*See a few more images at the link above for Creative Review.
Quick post: The contrast presented on this label caught my eye. The minimalist white label and sans serif font, juxtaposed with the energetic illustration of the horse head finished in a glossy varnish make for an interesting composition. The mane of the horse, in particular, gives life to what might otherwise be a very static design.
The array of fun images and colors used for the Dallas restaurant Sissy’s Southern Kitchen must be a hit with the locals.
Sure, there’s a place for classy, mature, upscale elegance…But there are plenty of times when you just want to sit down in a place that makes you smile. It looks like Sissy’s might fit the bill in that regard.
If the menus are indicative of the restaurant’s interior, I’m pretty sure Sissy’s would be on my list of favorite hang-outs.
Amtrak trains are now Wi-Fi enabled and the company released some great ads highlighting this new feature. The illustrations are crisp and modern; and the universal Wi-Fi symbol was nicely integrated into each scene. Nice job.
To put it simply: these are fantastic illustrations. Fun, colorful, and contemporary. I’m tempted to write a children’s book about each one. “Spencer was more than just your typical well-heeled rooster…”
Typically, logo designers working with Regular Businesses design with practical considerations in mind: “What does this look like in one color?”, “Does it fax well?”, “Can it be executed consistently across all media?”, etc.
In an interesting (and well-executed) switch, the designers of the new logo for the National Maritime Museum thought outside of the logo box and created a very appropriate and beautiful 3-dimensional “splash” identity that is a pleasure to see in all its different uses (click the link to see images). As a bonus, the hidden imagery in the rendering makes the mark all the more fun to take in (do you see the ‘crown’ representing the Queen?).
While this is not necessarily the most practical of designs, I look forward to seeing how the identity is used over time…and whether it inspires more experimentation with the definition of a “logo.”
Sporadic musings about design, creativity, and the art of communication.